An enterprise business profile is one who has a very strong competitive advantage. A business that fits into an enterprise profile has the basic building blocks to succeed. The enterprise has a business plan that outlines its strategic and tactical goals, and it knows the milestones it needs to achieve to get there. Everything it does is aligned with those goals.

The message of an enterprise is very clear in its marketing. The business also has a strong online presence that reflects the marketing in its plan. The domain name has been registered and the website is hosted. The website is designed and enhanced using media and online social networking links. Search engine marketing is already underway.